![]() Currently, their relationship remains strong as Def Jam continues to defer to Visual Natives’s creative direction for artist development and social media campaigns. Sold ten cent a Chinese co 10 per cent at a 33 billion dollar valuation. Beyond artist development, Def Jam also entrusted Visual Natives to assist with internal corporate branding with the creation of the company’s social media skins, Def Jam SXSW promotions, and numerous social media marketing content. Vivendi owns 90 of Universal Music Group, where Def Jam and a number of labels operate as subsidiaries. The relationship between Visual Natives and Def Jam Recordings grew rapidly and productively with dozens of services rendered for artists including 2 Chainz, Alessia Cara, Bibi Bourelly, Justin Bieber, Kanye West, Leona Lewis, and Ludacris. Operating from a position of customer service as its guiding principle, Visual Natives was able to leverage its extensive network of established relationships in the music industry to secure a position as a trusted vendor for multimedia design within Def Jam Recordings. Def Jam’s interest in contracting Visual Natives rose out of promotional motion graphic social media videos the firm had produced for other artists for distribution channels like Instagram and Vine. Boasting a roster of heavy-hitting hip hop-acts including pioneers like the Beastie Boys, LL Cool J, Warren G, Public Enemy, and EPMD who laid the groundwork for future platinum artists including DMX, Jay-Z, Ludacris, Kanye West, and Rihanna, Def Jam Recordings has been a powerhouse of hip-hop music for more than 30 years. ![]() ![]() Def Jam Recordings, famously founded by Rick Rubin and Russell Simmons, has helped to bring hip-hop music into the American mainstream.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |